Ticket Fairy gives you everything you need to sell more tickets and grow your audience — referral marketing, cashflow tools, analytics, and integrations.
Grow ticket sales 20% on average with a built-in referral engine. Buyers earn cash-back rewards for the friends they bring, accelerating your revenue cycle without extra ad spend.
10-25% sales increase: One event generated $104K from just $4,800 in rewards.
20:1 average ROI: Referral campaigns return 20-30x vs ~5x for typical paid ads.
30% share rate: Nearly 1 in 3 buyers actively promotes your event.
Jorge Perdomo - Creator, The Fluffy Cloud
I used to look at ticketing platforms as a commodity, until I found Ticket Fairy. Finally there was a platform that didn't just get the job done, but helped me get the job done better. By which I mean, helped me sell more tickets.
Their integrated customer referral system is magic, direct backend integration with Meta APIs, and our ability to customize our ticketing pages with rich content like videos, GIFs, background skins, and more helped increase our conversions significantly.
20:1
Referral ROI
$104K
Referral Revenue from $4,800 in Rewards
30%
Average Sales Increase
The Ticket Fairy Platform
See how Ticket Fairy helps you sell more tickets and grow your audience
Unlock Audience Insights
Gain a competitive edge with deep, actionable insights into your attendees' preferences and behaviors.
Optimize Local Marketing
Pinpoint where your audience is coming from to tailor your marketing efforts and boost ticket sales.
Data-Driven Talent Booking
Leverage music streaming data to book acts your audience loves, ensuring sold-out events.
Maximize Ad ROI
Track every dollar spent on ads with precision, optimizing your marketing budget for maximum ticket sales.
Multi-Channel Sales Insights
Understand exactly how and where your tickets are being purchased to refine your sales strategy.
Cashflow & Revenue Tools
Get paid daily, access advance funding, and maximize revenue per ticket with smart upsells
Instant cashflow & funding
Immediate Cash Flow: Daily payouts to your bank account via our Stripe integration.
Access to Funding for Upfront Costs: Pay for deposits with funding from Ticket Fairy Capital.
Boost Sales with Flexible Payments: Offer payment plans through Stripe, Afterpay, Klarna and Affirm.
Unlock revenue with smart upsells
Add-Ons & Upsells: Offer VIP, accommodation and merchandise during checkout.
Premium Experience Sales: Sell table reservations and take minimum spend deposits.
Recover Lost Sales: Automatic abandoned cart emails re-engage customers.
New
Ticket Fairy AI
Ticket Fairy's AI agents handle your inbox, analyze contracts, join your meetings, and run back-office tasks — so you can focus on your event.
From planning to execution, streamline every aspect of your event
Streamline Event Management
Control back end access with different permission levels.
Manage accreditation and bulk-issue guest tickets.
Create multiple ticket types, time slots and seat maps.
Round-the-clock support for you and your attendees.
Smooth Event Day Operations
Use our free ticket scanning app, made for large crowds.
RFID Integration for access control and cashless payments.
Optimize staff allocation using real-time entry data.
Track staff performance and manage resources efficiently.
Funding for your festival, venue or event
Get advance funding for artist deposits and event expenses against your future ticket sales
Ticket Fairy Capital
An advance against your future ticket sales — cash up front to lock in artists, pay venue deposits, and run pre-launch ads before tickets go on sale. Repaid automatically as tickets sell, so there's no admin to manage.
Fund artist deposits and booking fees upfront
Cover venue deposits, production costs, and marketing spend
Approval and amount based on your previous ticket sales history
Repayment automatically deducted from ticket sales
From planning to execution, streamline every aspect of your event
Streamline Event Management
Control back end access with different permission levels.
Manage accreditation and bulk-issue guest tickets.
Create multiple ticket types, time slots and seat maps.
Round-the-clock support for you and your attendees.
Smooth Event Day Operations
Use our free ticket scanning app, made for large crowds.
RFID Integration for access control and cashless payments.
Optimize staff allocation using real-time entry data.
Track staff performance and manage resources efficiently.
Advanced Features to Solve Real Challenges
Powerful capabilities designed to maximize your event's success
Improve Conversion Rates
Create targeted ticketing pages for different audiences.
Add content and artwork in multiple languages.
Use Meta's Conversions API for accurate ad tracking.
Streamlined mobile checkout process for fast purchases.
Powerful Integrations
Connect with Hive for customer analytics and segments.
Leverage Audience Republic's marketing and pre-sale tools.
Automate workflows with 3000+ apps via Zapier integration.
Seamless MailChimp integration for email marketing.
World-Class, 24/7 Ticket Buyer Support
Included at no extra cost, we handle all of your event's customer support enquiries
24/7 Ticket Buyer Support
Our dedicated support team is available around the clock to assist your ticket buyers with any questions or issues, via email, chat, and social media.
Dedicated Account Management
Event organizers get personalized support from our experienced account managers who help optimize your event setup, marketing, and operations.
Multi-Channel Support
Support available through email, live chat, social media, and our comprehensive help center with detailed guides and FAQs.
Proactive Issue Resolution
We monitor your events in real-time and proactively address potential issues before they impact your ticket sales or customer experience.
PCI DSS Compliant
256-bit SSL Encryption
GDPR Ready
99.9% Uptime
24/7 Support
Frequently Asked Questions for Event Organizers
Event Page Customization, Custom Branding, and Event Website Integration
What level of customization do you provide?
You can upload custom backgrounds and headers to customize your event page, collect custom information using data capture fields and configure many different features from our event management dashboard.
Can I sell tickets on my own website or mobile apps?
We have a white label event ticketing system that allows the entire ticket buying experience to happen on your event website or in your mobile app, taking on your own look and feel. Your attendees will be able to buy tickets in the same place as all your other event content. Book a demo with our team to discuss how.
Virtual Events
Can you support virtual events?
Absolutely! We have dedicated online event functionality, which issues tickets that have a unique stream viewing link. You can use your own streaming server to deliver video, or even Zoom with our Zoom integration. We can also provide you with a rock-solid video streaming server if you don't have access to one of your own. If you want to run a hybrid event, that's also possible.
Event Marketing
Can I replace my event marketing platform?
We provide a full suite of digital marketing workflows that are built specifically for event organizers and festival producers. Our marketing automation and referral marketing tools generate organic engagement, social media shares and a significant revenue uplift. Your digital team can create multiple ticket landing pages to A/B test messaging and create dedicated pages for specific audience segments or ad sets. Our pre-registration system allows for calls to action on the confirmation page to increase the number of followers on your social media accounts. Our goal is to get you to having a profitable event for as low a marketing spend as possible.
How do you increase the reach of my event?
In addition to our ticketing platform's own marketing tools, we also syndicate your event details to our event listings partner network. This means that your event information will appear on local, national and international websites that have their own audiences, reaching people beyond your network. Each partner web site will have a dedicated page listing your event, with a link to your event page, increasing the likelihood that you will sell more tickets.
Ticketing Features for Music Festivals and Food Festivals
I need a festival ticketing platform. What festival-specific features do you provide compared to generic event ticketing platforms?
Festival ticketing is particularly difficult as festivals are complex events and have unique needs. Ticket Fairy has been designed to support the largest, most challenging events, festivals being one of the best examples. With our festival ticketing software, you can create event tickets for multi day events, show the correct wristband or credential when a ticket is scanned to maximize door throughput and reduce long lines, and manage accreditation and guest lists at scale. You can even make multiple ticket pages and target marketing campaigns to different content, such as a page for a specific stage or music genre. We are your comprehensive festival management software for music festivals, food festivals and film festivals, made with festival producers in mind.
How do festival multi day passes work?
You can create ticket types that are valid for a single day or multiple days, and set a valid scanning range for each. Once the ticket is scanned, you would issue the correct wristband to the ticket holder for the entire validity of that ticket type.
Ticket Scanning and Check-In
What options do you have for access control? Do you have an event check-in app?
You can use our ticket scanning mobile app, Entry Fairy, or use our API feed to allow any 3rd-party RFID system to scan our ticket QR codes. As your event approaches, you will get an automatic email from the system with a link to download the app and information on how ticket scanning works.
What do my ticket buyers receive after buying their ticket?
They will receive an order confirmation email with PDF event ticket attachments that have scannable QR codes. These event tickets can also be downloaded from the My Tickets section of our website if the email cannot be found.
Integrations
Do you integrate with event-specific CRMs like Hive and Audience Republic?
Yes, we offer integrations with popular event-specific CRMs such as Hive and Audience Republic. These integrations allow you to seamlessly sync your event data, attendee information, and ticket sales, enhancing your ability to manage relationships with your audience and streamline your event marketing efforts.
Can I integrate Ticket Fairy with Zapier?
Absolutely! We offer a robust Zapier integration, allowing you to connect Ticket Fairy with over 3,000+ apps. This integration enables you to automate workflows, sync data across platforms, and create custom triggers based on ticket sales or attendee actions, significantly enhancing your event management efficiency.
How does Ticket Fairy integrate with Mailchimp?
We offer a seamless integration with Mailchimp that automatically sends new opt-in subscribers to your specified Mailchimp lists. This integration ensures that your email marketing efforts are always up-to-date with the latest subscriber information from your events, allowing you to engage with your audience effectively and maintain a clean, current email list.
Do you support integration with RFID providers?
Yes, we integrate with several leading RFID providers including Billfold, WRSTBND, Intellitix, Mycashless, and Weezevent. These integrations allow for seamless access control and cashless payments at your events. Our system can communicate in real-time with these RFID systems, ensuring smooth operations and enhancing the overall attendee experience at your events.
Can I integrate the Meta (Facebook) pixel with my events?
Absolutely! We support full integration with the Meta pixel. You can easily add your Meta pixel ID to your event pages, allowing you to track conversions, optimize ads, and build targeted audiences for your Facebook and Instagram advertising campaigns. This integration helps you maximize your social media marketing efforts and improve your return on ad spend.
Does Ticket Fairy support Google Tag Manager integration?
Yes, we fully support Google Tag Manager integration. You can easily add your Google Tag Manager container to your event pages, allowing you to manage and deploy marketing tags (such as Google Analytics, Google Ads, and other third-party tags) without modifying the code. This integration provides you with greater flexibility and control over your tracking and marketing efforts across various platforms.
Features and Workflows
I'm running a charity event. Can I sell tickets online with special pricing, and can we collect donations?
We do have special pricing for charity events and non profit organizations! Get in touch with us to discuss the available options. You can collect optional donations during the event registration process of your fundraising event.
Do you support recurring events or timed ticketing with multiple time slots per day? I need timed entry to control the maximum number of people in my venue at any given time.
We do, even if your event runs for several months. Recurring events that are long-running and need time slot ticketing are fully supported. The ticket page will have a calendar view where your customers can select a date, which will then show the time slots that are available. Once they select a time, they will see which ticket types are available within that time slot. If they want to change the time slot post-purchase, this can be managed from within their Ticket Fairy account, without having to contact you or customer service. You can also sell gift cards that can be redeemed by the recipient and pick their own time slot.
Can I create multiple ticket types or ticket tiers?
You can create as many ticket types as you want. You can have different ticket classes (such as General Admission and VIP), and multiple ticket tiers within each class. We even have functionality to create table types with different capacity ranges, base prices, additional prices per head and the option to only take a deposit payment of a certain percentage of the table minimum spend online.
What's your financial reporting like?
We have real time statistics on all your ticket and add-on sales, which can then be filtered by ticket type, date of sale, or custom tags. You can track sales from affiliates, promoters and promotional codes, as well as see what's currently being purchased in shopping carts.
Do you support dynamic pricing?
We allow you to set up multiple ticket tiers with different amounts of inventory, such as tickets for early birds. Once a tier has sold all of its inventory, the next one will activate automatically. This is the fairest method of online ticket sales, rather than dynamic pricing that changes the price of a ticket tier or seat based on traffic.
My event is complex. How will you be able to meet my requirements?
We have built Ticket Fairy to be a very flexible ticketing solution. You can select which type of event you have (music festival, food festival, corporate event, concert, private party, esports tournament, etc.) and different features will automatically activate. Depending on which settings you choose in those features, there is conditional logic to present the right purchase flow to your attendees.
Do you support event planners who have multiple clients?
Yes, we are perfect for event planners who are producing events on behalf of others! You can make multiple event brands under one user account, each with its own team and multiple users. You can add your clients to their specific brand and manage all your events in one place.
This is my first event. Can I use Ticket Fairy as a beginner?
We support first-time event creators, or established promoters and event professionals who have been in business for decades and want to run a large scale event. No event is too big or too small. We just want to help awesome events be successful, and give you all the tools you need to sell more tickets, spend less money on marketing and ease as much stress as possible! Selling tickets online has never been easier!
Is there a limit to the number of events I can create?
No, you can create unlimited events in our event management dashboard.
Do you support physical ticket printing in addition to e-tickets from online sales?
Yes, we support BOCA ticket printers that are used widely in the events industry for thermal ticket printing on commonly-available ticket stock.
How do you prevent ticket fraud?
We insist on a name for every ticket purchased, which must match the photo ID shown at the event. If the original buyer wants to change the name on the ticket, they can use Ticket Fairy resale to transfer the ticket to a new owner.
Do you support reserved seating?
Yes, we do. You can sell tickets online with assigned seating using clickable seating charts, and even define standing/general admission areas. Our reserved seating system also supports the sale of season tickets. You can create your own custom seating charts directly inside our user friendly event management dashboard.
Can I ask custom questions during the ticket checkout process?
Yes, custom data capture fields can be added either at the order level or per ticket sold.
Can I sell add ons during the ticket checkout process?
Yes, you can. Add ons will be presented to your ticket buyers once they have selected the type of ticket that they want to buy. You can map add ons to specific ticket types so a ticket buyer never sees an add on that is irrelevant to the ticket type that they are purchasing.
How do promo codes work? I want to offer discounts to certain people or offer group discounts.
We do things a little differently than other ticketing platforms. You create an individual promotion, set its discount pricing structure, and then you can add as many discount codes as you want that will unlock that promotion. This allows you to add many (or even thousands) discount codes so you can track ticket sales from different affiliates and partners. You can even apply different discount types to different ticket types within the same promotion.
Can I integrate Google Analytics and Google Tag Manager?
We have dedicated settings in our dashboard so you can enter your GA4 and GTM IDs, for traffic analytics and conversion tracking.
Can I export my online ticket sales data from your ticketing software for further analysis in Google Sheets or Microsoft Excel?
Absolutely! You can export attendee and customer information with one click. Every data table in our dashboard also has a copy button, which puts the data into your clipboard so it can be pasted instantly into a spreadsheet.
Do you provide training on how to use your event ticketing software?
Yes, we can set up a call with someone in the team to help you get the most out of the event ticketing system and event management functionality. If you've used a different ticketing platform for online ticket sales, it's very easy to get started. However, we do have many unique ticketing features, and those will take a little time to get familiar with.
Can I export my online ticket sales data from your ticketing software for further analysis in Google Sheets or Microsoft Excel?
Absolutely! You can export attendee and customer information with one click. Every data table in our dashboard also has a copy button, which puts the data into your clipboard so it can be pasted instantly into a spreadsheet.
Do you provide training on how to use your event ticketing software?
Yes, we can set up a call with someone in the team to help you get the most out of the event ticketing system and event management functionality. If you've used a different ticketing platform for online ticket sales, it's very easy to get started. However, we do have many unique ticketing features, and those will take a little time to get familiar with.
How does your event ticketing system handle high-demand ticket sales?
Our ticketing platform is built to handle high volumes of ticket sales. With robust platform infrastructure and real-time monitoring, we ensure smooth ticket sales even during peak demand periods.
Is your event ticketing software adaptable to various event sizes?
Absolutely! Whether you're hosting smaller events or a roaring large-scale festival, our ticketing software scales seamlessly to meet your needs, making the process to sell tickets online a breeze and execute the best event possible. Imagine the biggest events you can, and we can support you!
How transparent are the ticketing fees when using your platform to sell tickets online?
We believe in full transparency. All ticketing fees are clearly outlined from the get-go, so there are no surprises as you sell tickets online or in person. Your customers are also shown all-inclusive pricing on your ticket page, so there are no hidden fees for them either.
Can I get a demo of your event ticketing software before deciding to use it for my event?
Yes, we'd be happy to provide a demo. Our team can walk you through the features of our free event ticketing software, demonstrating how you can leverage it to sell tickets online effectively and manage your event seamlessly. Just use our demo booking form to schedule a demo at your convenience.
How does Ticket Fairy ensure fair ticketing fees for both event creators and attendees?
We believe in fair ticketing fees. Our pricing structure is crafted to provide value to event creators while ensuring attendees are not overburdened. This balanced approach to ticketing fees underscores our commitment to fostering a fair and accessible event ticketing ecosystem.
What if one of my attendees has lost their order confirmation email?
You can easily resend their confirmation email from our dashboard. Alternatively, they can download their event tickets from their account on our web site.
Do you have a price and feature comparison page I can look at so I know how you compare to other ticketing platforms?
We currently do not. Our ticketing features are so vast that it's best to Book Demo Call with one of our team, so you can explain the exactly complexities and requirements of your event business.
Can I download a post-event report of my total revenue and ticket breakdown?
Yes, in addition to real time data you get in our dashboard, you can download a PDF summary of your event's financial breakdown, showing online ticket sales, online table sales, door sales and guest tickets / comps.
Can I have my own landing page on your web site for my brand or venue?
Yes, we automatically generate dedicated event listings landing pages for you that show all of your future events. These are SEO-optimized and can attract organic Google search traffic.
Can I suggest new features for your ticketing system?
Absolutely! We take feature suggestions from event organizers very seriously. After all, you're the ones in the thick of things and understand where your challenges and bottlenecks are. Ultimately, we just want to help you to sell tickets as effectively as possible - more ticket revenue for you is good for everyone. You're also much more likely to understand the strengths and weaknesses of other event ticketing platforms that you've used in the past.
Do you integrate with Hive?
Yes we do. There are fields in our event management dashboard where you can add your Hive brand ID and segment IDs. This will then synchronize every ticket purchase to your Hive account.
Can I make combo tickets that be used for multiple events?
This is possible, but will need our customer service team to set this up for you.
Can I have multiple event hosts if my event is a collaboration?
This is a very standard structure in the event industry. You can invite your co-promoter to the team of a specific event (they can set up a free account), sharing admin permissions and access to financial reporting. Your brand would still be the primary online ticket seller and receive all of the ticket revenue, but both event organizers would be in complete control of the online ticket sales and attendee data. You can also use our event management tools for centralized collaboration and event logistics.
What resources do you provide for event creators?
Our promoter blog contains many tips and tricks for producing live events and has information on how to get started with more advanced elements of event production. Our team can also provide consultancy for your specific needs if you don't have enough time to read the blog regularly. This is often a lot easier for event promoters who are very busy are do not have time to make learning new information their top priority.
Can I accept donations during the ticket purchase process?
You can define add-ons with pre-set donation amounts that your patrons can select from. We currently do not support entering any donation amount. We also have the option to accept donations during virtual events on your live stream page.
Can I integrate my marketing pixels for conversion tracking?
Yes, you can import pixels from Meta Business Manager and your Facebook Page, as well as TikTok, Google Tag Manager / Google Ads, Reddit and more. We support Meta server-side conversion tracking on iOS devices if you enter your access token.
Which mobile devices do you support for purchasing tickets?
Our mobile friendly event ticketing software is designed to support all iOS smartphones and tablets and most modern Android devices.
User Experience and Event Creation
How easy is it to create and customize event pages?
Our platform makes event creation intuitive and efficient:
Professional Templates: Choose from professionally designed templates optimized for different event types
Visual Editor: Easily customize layouts without technical knowledge
Mobile Optimization: All event pages automatically adjust for perfect mobile viewing
Rich Media Support: Embed videos and image galleries
Real-Time Preview: See changes as you make them
Template Library: Save your customized templates for future events
How does your platform enhance the ticket buying experience?
We've optimized every aspect of the ticket purchasing journey:
Smart Queue Management: Handle high-demand sales without crashes
Intelligent Recommendations: Suggest relevant add-ons and upgrades
Express Checkout: Save payment details for faster future purchases
Social Proof: Show real-time purchase activity to drive urgency
Abandoned Cart Recovery: Automatically remind users about incomplete purchases
Multi-Currency Support: Display prices in local currencies
What tools do you provide for promoting events and generating demand?
Our platform includes comprehensive marketing and promotion tools:
Email Marketing: Built-in tools for creating and sending promotional campaigns
Social Media Integration: One-click sharing and social media campaign tracking
Affiliate Management: Track and reward promoters who drive ticket sales
Early Bird Pricing: Automated price tiers to drive early sales
Waitlist Management: Capture interest even when tickets are sold out
Cross-Promotion: Leverage our ticket-buyers network for additional exposure
How does your platform improve staff efficiency and event operations?
We provide comprehensive tools to streamline operations:
Team Management: Assign roles and permissions to staff members
Mobile Check-in App: Fast and efficient entry management
Real-time analytics: Monitor sales and attendance patterns
Like what you see? Create your free account now. You can set up your own beautiful event page and start selling tickets online in just minutes, without needing to speak to anyone, but we're here when you need us!
